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As fake job postings flood the market—accounting for up to 40% of all listings—employer trust is plummeting. Here's why it happens, its impact on employer brands, and how businesses can fix the damage.

IKEA took a bold leap into the metaverse with its “Careers Done Different” campaign on Roblox. Flat-pack furniture and digital play may seem an odd pairing, but six months later, it’s clear this wasn’t just a stunt—it was a masterclass in recruitment innovation.