Companies are swapping degrees for skills and credentials for capability. Here’s a closer look at the rise of skills-based hiring, why it’s shaking up recruitment, and how employer branding can turn this trend into an advantage.
Employer branding goes beyond marketing—it's about shaping perception, building trust, & aligning culture with reality. An active practitioner shares insights on how a strong brand influences employee retention, attracts talent, and fosters workplace authenticity in today’s shifting business world.
Ready to “campaign” for top talent? In the Trump-era world of TikTok and Glassdoor exposés, employer branding can’t stay on the sidelines. Today’s talent market demands relentless engagement, authenticity, and bold strategy. Discover how to use new media to make—or break—your brand.
Quiet quitting and nesting are reshaping modern company loyalty, with employees seeking purpose and balance over long-term commitment. This article explores the rise of trends like quiet quitting and how building a strong employer brand can help re-engage the workforce and foster loyalty.
![[02] Collaboration Unleashed: The Hard-Hitting Facts That Make or Break Your Employer Brand](/content/images/size/w1120/format/webp/2024/11/02.png)
Layoffs wreck more than just morale. They shine a harsh light on your employer brand’s weak spots. If you’re not rethinking your value proposition and your perception in the market post-layoffs, you might be next on the chopping block.
![[01] Frenemies or Just Misunderstood? Inside the Minds of HR, Talent Acquisition, and Employer Branding Professionals](/content/images/size/w1120/format/webp/2024/10/01.png)
Get into the heads of HR, Talent Acquisition, and Employer Branding pros—discover why their visions don’t always align and how to bridge these chasms before they sink your strategy.