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Two humanoid robots facing each other, hands touching, with bold text “Erase All Humans” over a vivid purple background.
Paper Cut

[18 MAY] PAPER CUT

Silicon Valley doesn’t want to improve work, it wants to erase it. As AI scales and middle managers disappear, what’s left for the rest of us? This week’s Paper Cut breaks down the automation obsession, career collapse, and the silent EVP crisis it’s creating.

This article is for Members only

By EBN May 18, 2025 6 min read
Man sits beside a cardboard box after job loss, an ai robot creeps in. Caption reads “Humans Out, Machines In.”
Paper Cut

[11 MAY] PAPER CUT

Job cuts rise, AI gets ruthless, trust frays, and GenAI leaves gender gaps in its wake. The economy’s wobbling, leadership’s sweating, and HR is stuck translating it all. Let’s cut through the noise.

This article is for Members only

By EBN May 11, 2025 8 min read
Polished trophy on display in a corporate office, symbolic of the hollow recognition many companies pay for rather than earn.
Perspective

Congrats on Buying Your Award. Now Try Earning Employee Trust

Employer awards look great on LinkedIn, but behind the gold foil lies a rigged game of pay-to-play PR. It’s time to stop mistaking shiny badges for real culture and start asking who these trophies are really for.

By Mike Parsons May 8, 2025 7 min read
Woman with arms crossed standing beside a confused-looking robot, symbolising workplace tension and AI disruption.
Paper Cut

[04 MAY] PAPER CUT

Back from a two-week Easter pause, we’re diving into AI job takeovers, RTO contradictions, DEI fallout, and who’s really calling themselves “top employer” right after layoffs.

This article is for Members only

By EBN May 4, 2025 4 min read
Image from Chat GPT-4o
Perspective

Let's Face It: Corporate Values Are Total Bullshit

When the numbers wobble, so do the morals. Turns out “values-led leadership” often means whatever fits on a slide deck.

By Mike Parsons Apr 30, 2025 7 min read
SEO for Employer Branding: The Unseen Advantage with Greg, Co-Founder of Jolly SEO
Insights

SEO for Employer Branding: The Unseen Advantage with Greg, Co-Founder of Jolly SEO

SEO isn’t just for marketers - it’s the secret weapon for employer branding success. Greg, Co-Founder of Jolly SEO, unpacks the tactics every brand should be using to attract top talent.

By Greg Heilers Apr 17, 2025 9 min read
A woman shrugging in front of a glowing trophy with text “Top Employers?” questioning workplace rankings and credibility.
Paper Cut

[13 APR] PAPER CUT

Google’s a “top employer” while cutting jobs, LinkedIn’s logic raises eyebrows, and AI’s still gunning for your desk. This week: more layoffs, new challengers to corporate status, and the growing gap between perception and experience. Welcome to the chaos.

This article is for Members only

By EBN Apr 13, 2025 4 min read
Stylised image of a black hole with glowing light around it, symbolising the pull of shallow branding and the challenge of creating an EVP with real meaning that escapes slogan-level gravity.
EVP

Employer Value Proposition Examples – And Why They’re So Hard to Find

Many mistake an Employer Value Proposition (EVP) for a catchy slogan, but it’s much more than that. A true EVP defines the core of what makes a company a great place to work, guiding employer branding and storytelling. This article explores why EVPs must go beyond taglines to have real impact.

By Sam Monteath Apr 10, 2025 5 min read
Woman in office throwing arms up in frustration, symbolizing workplace burnout and the rise of revenge quitting in 2025.
Paper Cut

[06APR] PAPER CUT

Revenge quitting is rising. AI is rewriting job roles. DEI is being rebranded, not retired. And just when we thought job cuts were slowing, the markets threw another wrench.

This article is for Members only

By EBN Apr 6, 2025 5 min read
Abstract image of colorful, overlapping shapes with bubbles suspended in liquid, symbolizing the blurred lines between authenticity and performance in the workplace.
Perspective

The Performative Trap of Workplace Authenticity

Many workplace diversity efforts focus on optics rather than real change. Genuine inclusion requires more than surface-level commitments - it demands structural shifts, accountability, and actions that truly support equity for all employees.

By Jillian O'Malior Apr 3, 2025 7 min read
Smiling worker in bright pink shirt at a computer, overlaid with bold text "AI Proof Jobs" and vibrant gradient graphics.
Paper Cut

[30MAR] PAPER CUT

Massive restructures, secretive layoffs, and AI now coming for… everything. From Mercedes to EY, job cuts are shaking the foundations of industries. Meanwhile, the Big Four are racing into agentic AI, Gen Z continues job-hopping into higher salaries, and RTO pressure mounts again.

This article is for Members only

By EBN Mar 30, 2025 6 min read
A shattered glass panel with the word "BRANDING" glowing in red neon, symbolizing the broken illusion of employer branding.
Perspective

The Employer Branding Illusion: Why EVP as a Separate Construct is a Flawed Idea

The Employer Value Proposition (EVP) is dead, or at least, the way you’ve been sold it is. Companies spend millions crafting shiny recruitment promises, only for employees to call their bluff. If your EVP doesn’t match reality, it’s not branding, it’s fiction.

By Devin DaRif Mar 27, 2025 7 min read

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