The End of Outlook Careers: How AI Exposes Useless Work
For decades, offices have been padded with jobs that produce more meetings than results. AI has called the bluff. Outlook careers are over, and the middle class is in the crosshairs.
Future of Work
Emerging trends and signals shaping how we work, from AI and tech shifts to new work models. Practical insights on what these changes mean for employer branding and talent strategy.
23 Articles
Future of Work
Employer Branding in the Age of Radical Honesty: Authenticity or Overexposure?
Radical honesty may be the flavour of the month, but does it have a place in employer branding? Get it right and you rebuild trust and win the branding Holy Grail, authenticity. Get it wrong and you’re left with nothing but egg on your face.
Future of Work
When Professional Work Disappears: Facing Mo Gawdat’s AI Dystopia
Mo Gawdat warns AI could erase millions of white-collar jobs from 2027, threatening the middle class and social stability. Backed by growing evidence and leading experts, his forecast calls for urgent action before the disruption becomes irreversible.
Future of Work
EU is gearing up to regulate algorithmic management at work. Here is what HR, TA and Employer Branding leaders need to do now
EU lawmakers want new rules for algorithmic management at work. This guide explains what the draft would require, how it fits with the AI Act and GDPR, and what HR, TA and EB teams should do in 90 days to stay compliant, reduce risk and turn responsible AI into brand equity.
Future of Work
Deloitte’s 2025 Human Capital Trends: Why Your EVP Needs an AI Upgrade
Deloitte’s 2025 Human Capital Trends report is clear: if your EVP doesn’t help employees thrive in an AI-powered world, you’ll lose them. This EBN deep dive explains what employer brand leaders must do to stay competitive from skills-first messaging to leadership rebrands.
Future of Work
Mercer’s 2025 Global Talent Trends. What It Means for Employer Branding
AI isn’t just changing work, it’s changing employer branding. Mercer’s 2024-2025 Global Talent Trends report reveals the biggest shifts in hiring, skills, and leadership. From AI ethics to flexibility, here’s what your employer brand must do to stay ahead.
Future of Work
AI Fakers, Deepfake Candidates, and North Korean IT Workers: The Hiring Crisis No One Saw Coming
Fake candidates aren’t new, employers just haven’t been great at spotting them. From AI-generated resumes to North Korean IT workers infiltrating tech firms, the hiring crisis is here. The question is: Can your hiring process handle it?
Future of Work
The Future of Recruiting 2025: LinkedIn’s Take on What’s Next for Talent Acquisition
LinkedIn’s Future of Recruiting 2025 report reveals the hiring trends shaping tomorrow’s workforce. AI-driven efficiency, skills-first hiring, and the ongoing war for top talent. Discover how to align your employer brand with these shifts before you get left behind.
Future of Work
2025 Global Talent Trends: The Talent Multiverse - A Deeper Dive into the Future of Work
Randstad’s 2025 Global Talent Trends report reveals what’s next for work: AI as a cultural architect, skills-first hiring as the new baseline, and flexibility as non-negotiable. Discover how to future-proof your employer brand, or risk being left behind.
Future of Work
The Future of Jobs 2025: A Blueprint for Talent Attraction or a Recipe for Retention Woes?
The Future of Jobs Report 2025 is a wake-up call for employer branding. AI is reshaping jobs, skills-based hiring is rising, and retention is failing. With talent confidence at 44%, this deep dive breaks down hiring trends, EVP fixes, and retention strategies to help you stay ahead.