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Two men face off in a tense office meeting, one pointing, the other contemplative. A snapshot of modern workplace friction.
Perspective

From Friendly Faces to Firing Squads: The New Corporate Culture.

Welcome to the War ON Talent - where the smiles have faded, the perks have dried up, and today’s “top employers” are swapping empathy for ultimatums. Why are we living through mass layoffs, rigid mandates, and an increasingly hostile tone from the top?

By Mike Parsons May 22, 2025 8 min read
Two humanoid robots facing each other, hands touching, with bold text “Erase All Humans” over a vivid purple background.
Paper Cut

[18 MAY] PAPER CUT

Silicon Valley doesn’t want to improve work, it wants to erase it. As AI scales and middle managers disappear, what’s left for the rest of us? This week’s Paper Cut breaks down the automation obsession, career collapse, and the silent EVP crisis it’s creating.

This article is for Members only

By EBN May 18, 2025 6 min read
Man sits beside a cardboard box after job loss, an ai robot creeps in. Caption reads “Humans Out, Machines In.”
Paper Cut

[11 MAY] PAPER CUT

Job cuts rise, AI gets ruthless, trust frays, and GenAI leaves gender gaps in its wake. The economy’s wobbling, leadership’s sweating, and HR is stuck translating it all. Let’s cut through the noise.

This article is for Members only

By EBN May 11, 2025 8 min read
Polished trophy on display in a corporate office, symbolic of the hollow recognition many companies pay for rather than earn.
Perspective

Congrats on Buying Your Award. Now Try Earning Employee Trust

Employer awards look great on LinkedIn, but behind the gold foil lies a rigged game of pay-to-play PR. It’s time to stop mistaking shiny badges for real culture and start asking who these trophies are really for.

By Mike Parsons May 8, 2025 6 min read
Woman with arms crossed standing beside a confused-looking robot, symbolising workplace tension and AI disruption.
Paper Cut

[04 MAY] PAPER CUT

Back from a two-week Easter pause, we’re diving into AI job takeovers, RTO contradictions, DEI fallout, and who’s really calling themselves “top employer” right after layoffs.

This article is for Members only

By EBN May 4, 2025 4 min read
Image from Chat GPT-4o
Perspective

Let's Face It: Corporate Values Are Total Bullshit

When the numbers wobble, so do the morals. Turns out “values-led leadership” often means whatever fits on a slide deck.

By Mike Parsons Apr 30, 2025 6 min read
SEO for Employer Branding: The Unseen Advantage with Greg, Co-Founder of Jolly SEO
Talent Attraction

SEO for Employer Branding: The Unseen Advantage with Greg, Co-Founder of Jolly SEO

SEO isn’t just for marketers - it’s the secret weapon for employer branding success. Greg, Co-Founder of Jolly SEO, unpacks the tactics every brand should be using to attract top talent.

By Greg Heilers Apr 17, 2025 9 min read
A suited hand, index finger raised to tap a glowing “Search” button, hovers over a query that reads “What’s it like to work at…” on a neon-coloured, circuit-patterned backdrop.
Talent Attraction

GEO for Employer Branding: Why the Next Battle for Talent Is Fought in AI Outputs

As candidates turn to AI for career advice, your employer brand is being summarized, instantly, and often without your input. This article explores GEO (Generative Engine Optimization) and how to manage your digital footprint so AI recommends your company as a great place to work.

By Mike Parsons Jul 31, 2025 5 min read
Purple-washed office tableau—four young professionals lounged in weary poses among immaculate desks and scattered papers, underscoring the gap between curated teamwork and real-life morale.
Paper Cut

When the Bots Hire and Fire You

Consultants chopped by AI, managers roasted by TikTok, and Fortune-100 bosses waging a new office war. This week we follow the money, the misery, and the Gen Z eye-roll reshaping every talent play.

This article is for Members only

By EBN Jul 27, 2025 9 min read
Concerned businessman in suit pushes back against cash offer, embodying mission-first talent retention.
Perspective

Why Meta Can’t Buy Anthropic’s Talent ...and Why That Should Inspire You

When Meta offered Anthropic staff big money to jump ship, hardly anyone left. Why? Because mission matters. This is a must-read for any leader or HR pro who still thinks employer branding is optional.

By Mike Parsons Jul 24, 2025 4 min read
Side by side stills: CEO hugs HR exec during Coldplay kiss cam then ducks away as she turns, arena big-screen view.
Perspective

Coldplay Kiss Cam Scandal: Employer Branding Lessons

When your CEO’s mid-concert PDA with the Head of HR goes viral, what’s left of your carefully crafted employer brand? In this satirical deep-dive, we unpack the scandal, the fallout, and what it teaches us about reputation, culture, and the fine line between leadership and HR… literally.

By Mike Parsons Jul 21, 2025 5 min read
Person in straw hat and pink polo holds two tablets framing clouds; a laptop echoes the view, replacing their face with sky to show how screens blur personal identity.
Paper Cut

Work Is Having an Identity Crisis

AI is axing entry-level jobs while bosses preach well-being they won’t promote. Meanwhile, return-to-office edicts keep mutating and Gen Z is staring everyone down. Here’s the week, minus the corporate cosplay.

This article is for Members only

By EBN Jul 20, 2025 7 min read

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