Deloitte’s 2025 Human Capital Trends report is clear: if your EVP doesn’t help employees thrive in an AI-powered world, you’ll lose them. This EBN deep dive explains what employer brand leaders must do to stay competitive from skills-first messaging to leadership rebrands.
AI isn’t just changing work, it’s changing employer branding. Mercer’s 2024-2025 Global Talent Trends report reveals the biggest shifts in hiring, skills, and leadership. From AI ethics to flexibility, here’s what your employer brand must do to stay ahead.
A class-action lawsuit claims Workday’s hiring software filtered out older applicants before a human ever looked. Millions may be affected, and employers using AI blindly could face legal and reputational fallout. This one could hurt.
Consultancies are shedding humans. Résumés are choking on AI sludge. Culture is fraying in the open‑plan circus. Skills, not CVs, decide who stays employed. This week we slice through the noise so your talent strategy does not bleed later.
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Employer branding is the strategic work of shaping how your company is seen as a place to work. It drives hiring, retention, and culture and when done right, it delivers real business impact. This guide shows you how to build a brand that performs.
Paul Hotchan, Head of Talent Acquisition at the Hong Kong Jockey Club (HKJC), sat down with EBN to share his journey from hotels to human resources, what makes HKJC unique as an employer, and how he sees the future of work in Hong Kong and beyond.