Why Work Friendships Are the Untapped Superpower of Employer Branding
KPMG’s recent survey finds work friendships are central to engagement, wellbeing and performance - and that most employers are failing to nurture them.
Layoffs surged in 2025, with October the worst for that month in 22 years. EBN breaks down what is driving cuts, which sectors are most exposed, the 2026 outlook, and how HR, TA and employer brand leaders can protect trust with employees and candidates.
The most multigenerational workforce in modern history is here. Millennials and Gen Z will dominate headcount by 2030 while older workers exit later. This guide translates the noise into operating decisions that reduce churn, speed ramp, and protect knowledge before overlap peaks.
AI layoffs are finally being counted. CEOs flirting with “agree or quit” and memos scoring AI usage are culture tells. Hybrid isn’t broken. Management is. HR becomes the growth engine. Ship skills. Publish the plan.
This article is for Members only